{"id":206,"date":"2025-12-08T01:26:26","date_gmt":"2025-12-08T01:26:26","guid":{"rendered":"http:\/\/localhost\/wordpress\/?page_id=206"},"modified":"2025-12-08T01:27:19","modified_gmt":"2025-12-08T01:27:19","slug":"aligntime","status":"publish","type":"page","link":"https:\/\/sarahwoodson.com\/index.php\/aligntime\/","title":{"rendered":"AlignTime"},"content":{"rendered":"\n<h1 data-wp-context---core-fit-text=\"core\/fit-text::{&quot;fontSize&quot;:&quot;&quot;}\" data-wp-init---core-fit-text=\"core\/fit-text::callbacks.init\" data-wp-interactive data-wp-style--font-size=\"core\/fit-text::context.fontSize\" class=\"wp-block-heading alignwide has-fit-text\">AlignTime Landing Page<\/h1>\n\n\n\n<div class=\"wp-block-media-text alignwide is-stacked-on-mobile is-vertically-aligned-center\" style=\"grid-template-columns:66% auto\"><figure class=\"wp-block-media-text__media\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"732\" src=\"https:\/\/sarahwoodson.com\/wp-content\/uploads\/2025\/12\/aligntime-design-1024x732.png\" alt=\"\" class=\"wp-image-209 size-full\" srcset=\"https:\/\/sarahwoodson.com\/wp-content\/uploads\/2025\/12\/aligntime-design-1024x732.png 1024w, https:\/\/sarahwoodson.com\/wp-content\/uploads\/2025\/12\/aligntime-design-300x214.png 300w, https:\/\/sarahwoodson.com\/wp-content\/uploads\/2025\/12\/aligntime-design-768x549.png 768w, https:\/\/sarahwoodson.com\/wp-content\/uploads\/2025\/12\/aligntime-design-1536x1098.png 1536w, https:\/\/sarahwoodson.com\/wp-content\/uploads\/2025\/12\/aligntime-design-2048x1464.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><div class=\"wp-block-media-text__content\">\n<h2 class=\"wp-block-heading has-large-font-size\"><strong>Web Design<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">AlignTime is a smart family assistant designed to help busy Millennial moms reduce mental load and stay on top of routines, schedules, and reminders. For this project, I created a landing page concept in Figma that introduces the product, and communicates its core value.<\/p>\n<\/div><\/div>\n\n\n\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-f6ef08bc wp-block-columns-is-layout-flex\" style=\"padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\">\n<div class=\"wp-block-column is-vertically-aligned-top has-global-padding is-content-justification-left is-layout-constrained wp-container-core-column-is-layout-69d0b17a wp-block-column-is-layout-constrained\">\n<div data-wp-context=\"{ &quot;autoclose&quot;: false, &quot;accordionItems&quot;: [] }\" data-wp-interactive=\"core\/accordion\" role=\"group\" class=\"wp-block-accordion is-layout-flow wp-block-accordion-is-layout-flow\">\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-1&quot;, &quot;openByDefault&quot;: true }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-open is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"true\" aria-controls=\"accordion-item-1-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" id=\"accordion-item-1\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">My Role<\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div aria-labelledby=\"accordion-item-1\" data-wp-bind--hidden=\"state.isHidden\" data-wp-on--beforematch=\"actions.handleBeforeMatch\" id=\"accordion-item-1-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p class=\"wp-block-paragraph\">I handled the entire landing page design from concept to final UI. This included wireframing, visual design, copy direction, layout, color choices, and creating a hero mockup that frames AlignTime as a polished digital product. All design work was done in Figma.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-context=\"{ &quot;autoclose&quot;: false, &quot;accordionItems&quot;: [] }\" data-wp-interactive=\"core\/accordion\" role=\"group\" class=\"wp-block-accordion is-layout-flow wp-block-accordion-is-layout-flow\">\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-2&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-2-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" id=\"accordion-item-2\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">Challenges<\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div aria-labelledby=\"accordion-item-2\" data-wp-bind--hidden=\"state.isHidden\" data-wp-on--beforematch=\"actions.handleBeforeMatch\" id=\"accordion-item-2-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p class=\"wp-block-paragraph\">The goal was to design a landing page that speaks directly to Millennial moms who feel overwhelmed by fragmented tools and constant mental load. Most digital calendars do not offer hands free reminders or support family routines, so the landing page needed to immediately communicate how AlignTime solves that problem.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-context=\"{ &quot;autoclose&quot;: false, &quot;accordionItems&quot;: [] }\" data-wp-interactive=\"core\/accordion\" role=\"group\" class=\"wp-block-accordion is-layout-flow wp-block-accordion-is-layout-flow\">\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-3&quot;, &quot;openByDefault&quot;: true }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-open is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"true\" aria-controls=\"accordion-item-3-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" id=\"accordion-item-3\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">Process<\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div aria-labelledby=\"accordion-item-3\" data-wp-bind--hidden=\"state.isHidden\" data-wp-on--beforematch=\"actions.handleBeforeMatch\" id=\"accordion-item-3-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><strong>Audience and Messaging<br><\/strong>Defined key messaging based on user pain points like mental load, routine management, and schedule chaos<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Wireframing<\/strong><br>Mapped out a simple structure with a hero section, feature breakdown, device explanation, and value proposition<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Visual Design<br><\/strong>Created a clean and friendly UI with brighter family oriented colors, rounded shapes, and simple typography for clarity<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"padding-right:var(--wp--preset--spacing--40);padding-left:var(--wp--preset--spacing--40)\">\n<div data-wp-context=\"{ &quot;autoclose&quot;: false, &quot;accordionItems&quot;: [] }\" data-wp-interactive=\"core\/accordion\" role=\"group\" class=\"wp-block-accordion is-layout-flow wp-block-accordion-is-layout-flow\">\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-4&quot;, &quot;openByDefault&quot;: true }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-open is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"true\" aria-controls=\"accordion-item-4-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" id=\"accordion-item-4\" class=\"wp-block-accordion-heading__toggle\" style=\"padding-right:0;padding-left:0\"><span class=\"wp-block-accordion-heading__toggle-title\">Key Work Samples<\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div aria-labelledby=\"accordion-item-4\" data-wp-bind--hidden=\"state.isHidden\" data-wp-on--beforematch=\"actions.handleBeforeMatch\" id=\"accordion-item-4-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"940\" height=\"1671\" src=\"https:\/\/sarahwoodson.com\/wp-content\/uploads\/2025\/12\/Screen-Shot-2025-12-07-at-2.38.07-PM-edited.png\" alt=\"\" class=\"wp-image-208\" style=\"aspect-ratio:9\/16;object-fit:cover\" srcset=\"https:\/\/sarahwoodson.com\/wp-content\/uploads\/2025\/12\/Screen-Shot-2025-12-07-at-2.38.07-PM-edited.png 940w, https:\/\/sarahwoodson.com\/wp-content\/uploads\/2025\/12\/Screen-Shot-2025-12-07-at-2.38.07-PM-edited-169x300.png 169w, https:\/\/sarahwoodson.com\/wp-content\/uploads\/2025\/12\/Screen-Shot-2025-12-07-at-2.38.07-PM-edited-576x1024.png 576w, https:\/\/sarahwoodson.com\/wp-content\/uploads\/2025\/12\/Screen-Shot-2025-12-07-at-2.38.07-PM-edited-768x1365.png 768w, https:\/\/sarahwoodson.com\/wp-content\/uploads\/2025\/12\/Screen-Shot-2025-12-07-at-2.38.07-PM-edited-864x1536.png 864w\" sizes=\"(max-width: 940px) 100vw, 940px\" \/><figcaption class=\"wp-element-caption\">Landing Page Design<\/figcaption><\/figure>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-context=\"{ &quot;autoclose&quot;: false, &quot;accordionItems&quot;: [] }\" data-wp-interactive=\"core\/accordion\" role=\"group\" class=\"wp-block-accordion is-layout-flow wp-block-accordion-is-layout-flow\">\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-5&quot;, &quot;openByDefault&quot;: false }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"false\" aria-controls=\"accordion-item-5-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" id=\"accordion-item-5\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">Outcome &amp; Value<\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div aria-labelledby=\"accordion-item-5\" data-wp-bind--hidden=\"state.isHidden\" data-wp-on--beforematch=\"actions.handleBeforeMatch\" id=\"accordion-item-5-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<p class=\"wp-block-paragraph\">The final landing page introduces AlignTime as more than a digital calendar. It clearly explains the value of reducing mental load, keeping routines consistent, and using the Align Mini for hands free reminders and quick updates. The design reads clean, approachable, and mom focused, which aligns with the product\u2019s core audience and positioning.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div data-wp-context=\"{ &quot;autoclose&quot;: false, &quot;accordionItems&quot;: [] }\" data-wp-interactive=\"core\/accordion\" role=\"group\" class=\"wp-block-accordion is-layout-flow wp-block-accordion-is-layout-flow\">\n<div data-wp-class--is-open=\"state.isOpen\" data-wp-context=\"{ &quot;id&quot;: &quot;accordion-item-6&quot;, &quot;openByDefault&quot;: true }\" data-wp-init=\"callbacks.initAccordionItems\" data-wp-on-window--hashchange=\"callbacks.hashChange\" class=\"wp-block-accordion-item is-open is-layout-flow wp-block-accordion-item-is-layout-flow\">\n<h3 class=\"wp-block-accordion-heading\"><button aria-expanded=\"true\" aria-controls=\"accordion-item-6-panel\" data-wp-bind--aria-expanded=\"state.isOpen\" data-wp-on--click=\"actions.toggle\" id=\"accordion-item-6\" class=\"wp-block-accordion-heading__toggle\"><span class=\"wp-block-accordion-heading__toggle-title\">Tools Used<\/span><span class=\"wp-block-accordion-heading__toggle-icon\" aria-hidden=\"true\">+<\/span><\/button><\/h3>\n\n\n\n<div aria-labelledby=\"accordion-item-6\" data-wp-bind--hidden=\"state.isHidden\" data-wp-on--beforematch=\"actions.handleBeforeMatch\" id=\"accordion-item-6-panel\" role=\"region\" class=\"wp-block-accordion-panel is-layout-flow wp-block-accordion-panel-is-layout-flow\">\n<ul class=\"wp-block-list\">\n<li>Figma<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>AlignTime Landing Page Web Design AlignTime is a smart family assistant designed to help busy Millennial moms reduce mental load and stay on top of routines, schedules, and reminders. For this project, I created a landing page concept in Figma that introduces the product, and communicates its core value.<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"blank","meta":{"footnotes":""},"class_list":["post-206","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/sarahwoodson.com\/index.php\/wp-json\/wp\/v2\/pages\/206","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/sarahwoodson.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/sarahwoodson.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/sarahwoodson.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/sarahwoodson.com\/index.php\/wp-json\/wp\/v2\/comments?post=206"}],"version-history":[{"count":2,"href":"https:\/\/sarahwoodson.com\/index.php\/wp-json\/wp\/v2\/pages\/206\/revisions"}],"predecessor-version":[{"id":211,"href":"https:\/\/sarahwoodson.com\/index.php\/wp-json\/wp\/v2\/pages\/206\/revisions\/211"}],"wp:attachment":[{"href":"https:\/\/sarahwoodson.com\/index.php\/wp-json\/wp\/v2\/media?parent=206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}